packaging
Get better return of investment by optimised packaging logistics
If your strategy has been to get your purchaser to press the packaging supplier the last percentage, you might have reached the limit for how cheap you can do it this way.
You only achieve real cost reduction on your packaging through optimisation of all of the value chain.
Contrary to what the advertising agency does, your point of departure in finding cost reduction should be your production machinery, distribution and logistic. Artlinco believe that you have a fair possibility of saving 10 % on your bottom line, if you go about it this way.
Optimised packaging logistic is when you:
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Are using the smallest amount of material as possible
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Are developing packaging, which requires the least changes in your production machinery
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Have optimal functioning packaging in proportion to distribution, which means that they are easy and cheap to pack and carry.
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Is getting packaging that protects the product
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Develop packaging which tells the right story and gives the end users a good experience of purchase.
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Have 4 second attraction packaging.
If you need inspiration or development capacity Artlinco is specialised in the whole packaging process from the supplier and customer to the end users and sales psychology.